Game advertising

by Jason Preston on August 12, 2005

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Normally I woulnd’t link gratuitously to and entry in my other journal like this, but Ethan has found a bit of news about Vivendi sneaking an ad server into their new SWAT game.

Read in on Flicker if you want his two cents, but personally I think it’s greedy and invasive for them to deliver an app within a game that tracks marketing data from your play time.

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